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Website re-launch at The Dressing Room

Integrated e-commerce..

After an initial content managed website, The Dressing Room

The Dressing Room Online

have this week re-launched their website using Touchretail’s integrated e-commerce module. While The Dressing Room retain their existing Touchretail back office stock control and in-store EPOS system, the e-commerce integration enables real-time updating between the new docnet website and the Touchretail EPOS till.

Multiple award winner..

The Dressing Room was opened in St Albans in 2005  by Deryane Tadd, who was already familiar with Touchretail’s products from her previous retail management role in French Connection stores. Deryane’s flair, customer focus and attention to detail were immediately recognised in the trade as The Dressing Room was awarded Best New Business at the Drapers Awards in 2006. This was followed in 2009 by winning the coveted Womenswear Retailer of the Year award. This professionalism has led to Deryane being requested to join the judging panel at the Drapers Awards 2010.

Constantly developing..

Deryane and her team are constantly developing the business, introducing new and different brands to sit alongside established favourites so that there is always a fresh experience for The Dressing Room customers. This philosophy is being extended to the new website, and we are sure that this will be as successful as the retail store. The Dressing Room website

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