fcbusiness speaks to Lee Hyde, director of retail operations at Ipswich Town about the club's recent investment in its online and in-store retail technology platforms.
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AURES Group publish fantastic case study focusing around Ipswich Town FC featuring their brand new ePOS installation, provided by Touchretail. For those considering upgrading a legacy system or changing to a new stadium-centric solution, be sure to read the full case study...
When planning a football club's digital strategy, don’t overlook what’s required in a modern solution. A club's retail strategy should be an overall retail strategy and no longer just a digital one.
The new-look site boasts cutting-edge technology and is optimised for all devices, including mobile, desktop and tablet and offers the Club greater flexibility to communicate with supporters and other stakeholders.
When Stoke City F.C. decided to overhaul their entire retail operation, the sports retail platform collaboration between Touchretail and Rippleffect was the perfect solution to modernise the premier league clubs retail tech and ultimately deliver a slick overall ‘fan-first’ experience. Here's how..