Providing a bespoke lingerie design
Petits Bisous provide more than their luxury lingerie and swimwear from top designers; they are one of the few lingerie retailers that provide a bespoke lingerie design, tailoring and made-to-measure service. Monthly events in their boudoir-style store introduce customers to special promotions.
The logical progression for owner Esther Fieldgrass has been the introduction of the exclusive own-label Petits Bisous collection, including the Petits Bisous Eau-de-Parfum.
- Client: Petits Bisous
- Location: London (Chelsea)
- Stocks: Luxury lingerie and swimwear.
- Services: Retail Store, Online Store
- Project: 2013 - 2016
Requirement and challenges
Stock management for the Kings Road store was manageable, but with the addition of a pop-up store in Cobham and the introduction of their online store a multi-channel inventory system became essential.
Lingerie products are available in many options and variants, and in particular the recording and analysis of both back size and cup size in bras can be difficult to achieve. With a legacy EPOS system that struggled with these criteria and was unreliable when updating the website, Petits Bisous researched many systems before selecting Touchretail.
The ability of TRIMS to create multiple attributes, colours and size scale options for products enables Petits Bisous to see at a glance their stock, down to any level of the style, colour, back size and cup size. Reporting in TRIMS Vision enables analysis of stock to include or exclude any of the variants and levels.
The TRIMS API has provided their web developer with an industry standard API style interface, while TRIMS POS provides simple instore recording of sales to their customers (both regular and VIP) so that Petits Bisous can see their best customers when producing mailshots for their monthly events.
Software & Services
After our headaches with the previous EPOS system, it was reassuring to talk to some of Touchretail’s existing fashion retail clients. We find their system very easy to use and Touchretail’s support team are great.
Online Manager at Petits Bisous
Leave your legacy system behind and join the growing number of successful retailers benefitting from modern technology, processes and the flexibility that can only be found in TRIMS by Touchretail.